Podcast Index
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Brand Storytelling with Fexingo: Narrative, Mission, and Stories That Sell
Fexingo
The Kim Komando Show
Kim Komando
7News Just In
LiSTNR
40 nuances de Next
FeuilleBlanche Studio
History of the Papacy Podcast
History of the Papacy
The Fox News Rundown
FOX News Radio
Christian History Almanac
1517 Podcasts
Grilling At The Green
JT
BrainStuff
iHeartPodcasts
Boundless Life
Ben Greenfield
Daily Prayer (BCP 1662)
Rev Vincent Murphy
Discovering The Jewish Jesus Audio Podcast
Rabbi Schneider
Por el Placer de Vivir con el Dr. Cesar Lozano
Uforia Podcasts
Heal Squad x Maria Menounos
Heal Squad
Karsch and Anderson
Audacy
Packernet Podcast: Daily Green Bay Packers Podcast
AC Sports
Les Grosses Têtes
RTL
Catholic Inspiration
Fr. Andrew Ricci
Talking Heads - a Gardening Podcast
Lucy Chamberlain and Saul Walker
Matter of Facts and Raising Values Podcast
Phil Rabalais Andrew Bobo Nic Emricson
The Fox News Rundown
FOX News Podcasts
The Sports Junkies
Audacy
The Lawfare Podcast
The Lawfare Institute
Stuff You Should Know
iHeartPodcasts
The Charlie Kirk Show
Charlie Kirk
Grace & Grit Podcast
Courtney Townley
Roz & Mocha
Frequency Podcast Network
The Valenti Show
Audacy
John Solomon Reports
John Solomon
Next Level University
Kevin Palmieri and Alan Lazaros
The GMAT® Strategy Podcast
The GMAT® Strategy
Civics & Coffee: A History Podcast
Alycia Asai
Inteligência Ltda.
Rogério Vilela
The New Statesman Podcast, Subscriber Only Edition
The New Statesman
Key Battles of American History
Key Battles of American History
Sternstunde Philosophie
Schweizer Radio und Fernsehen (SRF)
The Determined People Podcast
John Harrell
Tout
Fexingo
In this episode of Brand Storytelling, Lucas and Luna explore how Liquid Death turned canned water into a rebel brand by breaking every rule of traditional beverage marketing. They dive into the company's origin story—fo...
Stanley the 110-year-old thermos company was on life support in 2019. Then a trio of brand strategists bought it and reinvented it for the TikTok generation. In this episode Lucas and Luna unpack how Stanley turned a uti...
In this episode of Brand Storytelling with Fexingo, Lucas and Luna dive into how Liquid Death turned canned water into a $700 million rebel brand. They unpack the strategy behind its irreverent tone, merch-first distribu...
In this episode of Brand Storytelling with Fexingo, Lucas and Luna break down how Rihanna's Fenty Beauty turned inclusion from a marketing message into a product feature. They focus on the 2017 launch of 40 foundation sh...
In this episode of Brand Storytelling, Lucas and Luna unpack how Dr Martens transformed a durable work boot into a symbol of rebellion, spanning skinheads, punks, and grunge. They trace the brand's journey from post-war ...
What if a language app felt more like a game than a textbook? In this episode, Lucas and Luna unpack Duolingo's brand narrative — how the green owl went from a quirky mascot to a cultural phenomenon, why their push notif...
Airbnb's review system is more than a feedback loop—it's the foundation of trust in a peer-to-peer marketplace. In this episode, Lucas and Luna break down how Airbnb designed a two-way review system that solved the asymm...
In this episode of Brand Storytelling with Fexingo, Lucas and Luna explore how Trader Joe's turns the grocery shopping experience into a treasure hunt. They break down the specific tactics behind the retailer's strategy ...
In this episode, Lucas and Luna dissect the brand storytelling behind Trader Joe's — a grocery chain that uses whimsical product labels, employee-written descriptions, and a deliberately limited selection to create a fie...
In this episode of Brand Storytelling with Fexingo, Lucas and Luna explore how Harley-Davidson built one of the most fiercely loyal communities in consumer history. They trace the brand's near-collapse in the 1980s, the ...
This episode of Brand Storytelling explores how KFC turned a stolen fried chicken recipe into the foundation of a global brand. Lucas and Luna trace the origins of Colonel Sanders' secret blend of 11 herbs and spices, th...
In the early 2000s, LEGO was bleeding money—losing $1 million a day and on the verge of collapse. This episode unpacks how the company rebuilt its brand by refocusing on the brick, embracing co-creation with adult fans, ...
In this episode of Brand Storytelling, Lucas and Luna dissect the marketing alchemy behind Liquid Death, the canned water brand that turned a commodity into a cultural rebellion. They explore how the brand's tongue-in-ch...
Liquid Death went from a joke to a $700 million beverage brand by selling canned water with a heavy metal attitude. In this episode, Lucas and Luna break down how founder Mike Cessario used absurdist humor, viral stunts,...
Lucas and Luna dive into Gymshark's unconventional rise from a screen-printing side hustle to a billion-dollar fitness apparel brand. They break down how founder Ben Francis leveraged influencer seeding before the term e...
In Episode 75 of Brand Storytelling with Fexingo, Lucas and Luna dive into how Glossier turned a beauty blog into a billion-dollar brand by putting community at the center. They explore founder Emily Weiss's insight that...
In this episode of Brand Storytelling, Lucas and Luna unpack how Warby Parker disrupted a legacy industry by rewriting the narrative around buying glasses. They dive into the company's origin story—the 'four friends, one...
In this episode, Lucas and Luna explore how Patagonia turned environmental activism into its core brand identity, driving customer loyalty and sales. They break down the 2011 'Don't Buy This Jacket' campaign, the 1% for ...
Lucas and Luna explore how outdoor apparel brand REI turned the awkward moment of returning a product into a loyalty-driving storytelling opportunity. With their '100% Satisfaction Guarantee' and a unique co-op membershi...
In this episode, we unpack Oatly's unconventional brand storytelling — from its deliberately awkward tone-of-voice to its 'Fuck the Milk' moment at a Swedish trade show. We trace how the company turned a niche oat drink ...
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